10 sustainable fashion labels you should know – before everyone else does

While the fashion industry is slowly changing, there are labels that have long been setting new standards — quietly but effectively. Away from the mainstream, brands are emerging that stand out not only for their stylish collections, but also for their ecological materials, fair working conditions and innovative ideas. Here are ten sustainable fashion labels that are (still) real insider tips — and with good reason.

1. Tranquillo — sustainability with color and cheerfulness

Tranquillo brings a breath of fresh air to the world of sustainable women’s fashion. The label from Dresden stands for playful patterns, bright colors and cuts that combine femininity and comfort. It uses certified materials such as organic cotton (GOTS), TENCEL™ and EcoVero™ — all produced under fair conditions in small family businesses in India.

Tranquillo attaches great importance to holistically fair production, social responsibility and short supply chains. The fashion is not only ecological, but also an expression of a cheerful attitude to life. If you think of sustainability not in grey, but in vibrant colors, you’ve come to the right place.

2. Nordlicht — Stylish. Timeless. Climate neutral.

Nordlicht is a prime example of how to combine modern fashion with environmental awareness and transparency. The label offers minimalist, high-quality clothing and accessories for women and men — produced in Portugal, GOTS-certified and completely climate-neutral.

The clear design, the conscious choice of materials (organic cotton) and the social responsibility along the entire supply chain make Nordlicht one of the most exciting labels for all those who love fashion and want to live responsibly.

3. Jyoti — Fair Works — Fashion with humanity

Jyoti is more than just a label — it is a social project with a heart. The German-Indian fashion brand works directly with NGOs in India and enables socially disadvantaged women to work in a fair and self-determined way. They handcraft unique garments with an individual touch from organic cotton.

Transparency is the focus at Jyoti: every item of clothing can be traced back to its origin. Anyone looking for fashion with a real story and social added value will find a little piece of hope — and style — at Jyoti.

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4. Salzwasser — For those who love fashion and the sea

Salzwasser produces fashion without the hustle and bustle. No changing collections, no excess — just deliberately selected, timeless basics made from sustainable materials such as organic cotton, lyocell and viscose. Production takes place exclusively in Europe, with fair wages and transparent communication.

Part of the proceeds go towards marine conservation projects — a clear statement for ecological action. If you’re looking for clothing that respects the ocean and at the same time makes an impact in everyday life, you’ll love Salzwasser.

5. Suite13Lab – Mediterranean flair with a mission

This Spanish label Suite13Lab inspires with feminine design that combines modern lightness and sustainable values. Suite13Lab produces in small workshops around Barcelona, supports local structures and pays attention to short distances and fair conditions.

Natural materials such as organic cotton are the main materials used. The collections combine trends with timeless elegance — ideal for anyone looking for sustainable fashion with Mediterranean charm.

6. ORGANICATION – Suitable for everyday use, aesthetic and environmentally conscious

ORGANICATION proves that fair fashion doesn’t have to be boring. The label offers a wide range of stylish everyday clothing that is fashionable, comfortable, and sustainable at the same time. The focus is on certified organic cotton, TENCEL® and recycled materials.

The cuts are modern but not too short-lived — perfect for anyone looking for stylish basics that will last more than one season. ORGANICATION values fair production, environmentally friendly processes and a look that suits everyone.

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7. People Tree – The silent giant of fair fashion

People Tree is one of the pioneers in the fair fashion sector — for over 30 years, the label has been proving that ethical fashion is possible and successful. Although internationally recognized, People Tree is still an insider tip in Germany.

The garments are created in close cooperation with fair trade cooperatives worldwide, often by hand. The collections are feminine, elegant and at the same time deeply rooted in social responsibility. A label with a history — and a future.

8. Jan’n June – Hamburg coolness with responsibility

From the heart of Hamburg comes a label that packages sustainability more stylishly than almost any other. Jan’n June stands for minimalist design, muted colors and sophisticated cuts — all made from sustainable materials such as recycled polyester, organic cotton and TENCEL™.

The transparency is particularly remarkable: customers can view the entire supply chain via a QR code on the garment. For all those who want to wear urban style with a clear conscience.

9. Dedicated – Streetwear mit gutem Karma

Scandinavian style meets environmental awareness: Dedicated offers trendy streetwear, creative prints and casual cuts made from sustainable materials. Special focus: GOTS-certified organic cotton and recycled fabrics.

With a strong visual concept and a clear stance against fast fashion, Dedicated is aimed at young people who want more — from their clothes and from the world.

10. Two Thirds — Sustainability for the love of the sea

The Spanish label Two Thirds is named after the part that the sea takes up on our planet. And it is precisely to this sea that the brand devotes itself with total dedication. The designs are maritime, the colors soft, the materials sustainable.

In addition, Two Thirds follows a pre-order model where only what has actually been ordered is produced — an innovative way to avoid overproduction. For anyone who wants to make waves without leaving a trace.

The new generation of sustainable fashion

These labels exemplify a movement that is slowly but surely changing the fashion world. They prove it: Sustainability is not a sacrifice — but a gain in style, attitude, and quality. Choosing these brands not only supports fair working conditions and environmentally friendly processes, but also sets an example for more awareness in fashion.